Reebok has lots of dope news coming in 2017. In fact just recently the athletics brand has just launched the new Reebok CrossFit Nano 7 training shoe. Upholding their legacy as one of the leading sportswear brands in the CrossFit community, Reebok continues to evolve the Nano franchise, into the ultimate training shoe. With precise refinement to the silhouette, Reebok is helping to improve the fit for every athlete.
Built as the ultimate training shoe, the Nano 7 allows anyone pushing their body through a work out to be light on their feet. The inclusion of NANOWEAVE technology helps to achieve the most comfortable, most durable, and most breathable Nano ever.
According to our friends over at M&C Saatchi Sports & Entertainment, “The Nano franchise is one of the most storied franchises in the Reebok collection and this latest edition transcends the style and silhouette seen in versions gone by, whilst reinforcing the hard-earned reputation of producing an enduring, tough and versatile shoe for whatever your workout demands.”
Additional features to the shoe include Reinforced heel, Powerlaunch toebox, adding to a strong foundation for improved power, fit and stability. clips offer stability and locked in feel for any movement in your workout.
“Reebok always strives to produce the best products for the CrossFit and the greater fitness community. We continually develop and provide the most versatile training franchise in the Nano. Our ultimate goal is empower the community to move the way they were born too.” said Judson Vancor, Global Director of Product at Reebok.
As with previous Nano evolutions, the Nano 7 includes many advanced updates working alongside NANOWEAVE, which include:
o Refined structural fit – strengthening foundation in the foot to help improve power
o Expanded RopePro – ensures durability and protection and is now adhered to the medial upper and eye stay with a new super grippy rubberized material
o Cushion and shock absorption – provides a smoother ride during workouts that include running and box jumps
Vancor continued: “We want to cement Reebok’s place as the top training brand, by strengthening our bond with CrossFit athletes with the shoe that has become essential to any workout.”
“Reebok understands that even the smallest of changes can make the biggest difference. It´s very cool that we get to be a part of the process of the Nano evolving with every year, making sure we always have the best footwear available out there! This year, the shoe is launching in January, so I can train for the majority of the season in the footwear I´ll be competing in at the 2017 Games!” – Katrin Davidsdottir, 2015 and 2016 CrossFit Games Champion
Also for the first time in the history of the Nano franchise, the latest sneaker will be available to fitness fans in January. In fact The Reebok CrossFit Nano 7 will actually be available from the official CrossFit store at store.crossfit.com on January 4th 2017, and on Reebok.com from January 5th 2017.
Written By: Mark Pollard